iGaming giants partner with high-end fashion brand to create new slot

iGaming giants partner with high-end fashion brand to create new slot - Banner
Sam Gascoyne
by Sam Gascoyne Last updated:

Global fashion brand set to make their mark in the world of online slots

A unique link-up between Red Tiger Gaming, NetEnt and global fashion brand FashionTV will see the iGaming giants work together in a three-way collaboration to release a brand new online slot game called Trillionaire. 

This eccentric 5-reel slot is inspired by a song entitled 'I Want to be a Trillionaire' that was released by FashionTV star Anja J back in the Summer of 2014. 

What can we expect from Trillionaire? 

From what we know so far, players are tasked with landing high-value supermodel symbols on the game screen. These high-value Supermodel symbols can turn into wilds and substitute for all paying symbols except for scatters. 

These symbols are well worth landing as it's entirely possible that they'll cover an entire reel, however, if these symbols happen to only land partially then the reels may well be nudged in order to have them appear in their entirity.

The slot will also feature a Fashion Wheel, this will see players play a wheel-of-fortune style mini-game (when players land enough scatter symbols) in the hope of triggering a huge fixed payout known as a mega win.

One question we're still waiting to answer is whether Trillionaire will join our ranks of no wagering slots. We're hoping so, as we love to see players benefit from playing the latest releases with free spins bonuses from some of the most generous, trustworthy online casinos in the industry.

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Who are FashionTV and why are they entering the iGaming sphere?

FashionTV is a global mega-brand and TV network that promotes fashion and high-society lifestyles that reaches over 2 billion viewers around the globe.

The company were complete strangers to the online slots until they showed up at ICE 2020, the premier global event for those within the iGaming industry, it was there that FashionTV announced a groundbreaking partnership with NetEnt and the FashionTV Gaming Group was born.

The partnership has seen NetEnt lead the new project to create Trillionaire, whilst highly rated studio Red Tiger Gaming have worked on technical integration and design elements of the slot.

This move highlights Fashion TV's aggressive ‘brand to business’ model that enables industry leaders to build and distribute their own FashionTV-branded luxury products, and create new growth engines across the online gaming landscape.

Link up combines 'the glamour of FashionTV with stylish gameplay'

Discussing the link-up between the link-up between the iGaming powerhouses and FashionTV, Chief Product Officer at Evolution Todd Haushalter said: “Combining the elegance and glamour of FashionTV with stylish gameplay, Trillionaire is a slot that looks the part while providing an engaging playing experience.

“Trillionaire takes branded content in a new direction and the vast potential audience marks out this collaborative effort involving NetEnt, Red Tiger and FashionTV Gaming Group as a landmark release.”

World-class slot to 'significantly enhance' FashionTV's iGaming presence

In a press release discussing how Fashion TV aims to create games featuring FashionTV supermodels – straight from the catwalk – to create an immersive new class of slot COO Shai Kaplun said: “The combination of the high lifestyle and luxury of our brand and the unique excitement of the online casino experience is encapsulated in Trillionaire. 

"We are thrilled with the results of our partnership with NetEnt and the amazing creative work of Red Tiger, and we are sure this world-class slot will serve to significantly enhance our gaming industry presence as we move into a new era of FashionTV-branded luxury experiences in iGaming.”

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