Relax Gaming partners with William Hill in UK expansion

Relax Gaming partners with William Hill in UK expansion - Banner
Charlie Vogelsang
by Charlie Vogelsang Last updated:

Relax Gaming is expanding further into the UK market

As one of the most prominent developers within the iGaming world, Relax Gaming has definitely made a statement with huge online slots such as Money Train 2, Emerald's Infinity Reels and Hellacatraz just to name a few.

The iconic developer has expanded its brand via a major UK expansion with a new partnership with William Hill Casino. Relax's extensive portfolio of slots include their partners as well such as Powered by Relax and Silver Bullet.

“They have already proven to be a real UK favourite,” says William Hill

“We are delighted to partner with the leading supplier of game-changing content, and offer Relax’s award-winning games, as well as slots from its highly innovative partnership studios,” said Craig Staples, the head of gaming content at William Hill. “With a wealth of innovative and engaging products, they have already proven to be a real UK favourite. Relax’s portfolio will provide our players with the high quality, sought-after variety of slots that we strive to give them.”

Relax Gaming provides its partners with up to 2,000 online casino games that are constantly expanding due to partnerships. They even secured an award as the leading supplier for Unique Gaming Company of the Year at the UK’s International Gaming Awards in September 2021.

“We’re highly confident that we’ll enjoy many years of working together,” says Relax Gaming

“We continuously endeavour to offer the best solutions that enable our players to enjoy our market-leading content,” stated Andrew Crosby, director of account management at Relax Gaming. “Partnering with one of the leading UK operators gives us ample opportunity to do so even further.”

Crosby further added: “Our partnership with William Hill evidences the value that Relax brings to the table for both the operators and the studios we work with. Offering the industry’s most sought-after selection of gaming experiences, we’re highly confident that we’ll enjoy many years of working together.”