Betfred and Playtech collaborate for horse-racing bingo game

A new exclusive bingo game arrives at Betfred

After the success of the Cheltenham Horse Racing Festival and Playtech's Cheltenham Sporting Legends slot, Betfred has teamed up with the developer to release a horse-racing themed bingo game.

Ultimately, this game is expected to be featured on Betfred Bingo and is called Giddy Up. The no wagering bingo site will exclusively host this bingo game and the game actually simulates an actual horse race.

What is Giddy Up?

Giddy Up is a bingo game that is only available at Betfred Bingo. This game will feature 50-ball bingo and be a multi-stake variant as well.

Players will be able to pick one of four different horses with each one representing a different ticket price.

“An exclusive,” says Betfred

Joni Keelings, Bingo Manager at Betfred, said: “We’re very proud to offer Giddy Up Bingo as an exclusive, and there has been a highly positive player reaction to its launch.”

Keelings added: “To be able to work closely with Playtech to deliver something unique for our players adds great value to our partnership, and we’re delighted with the results.”

“Will enjoy all year round,” says Playtech

Angus Nisbet, Director of Digital Bingo at Playtech, said: “Our development team has done a fantastic job with Giddy Up Bingo, and we’re delighted to have partnered with Betfred to bring it exclusively to their players.”

He concluded: “With horseracing season in full swing, it’s no surprise to see such a strong early reaction to Giddy Up Bingo — but we’re confident this is a variant players will enjoy all year round.”